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Industry Content Writer

General information


Lowell - Massachusetts - USA



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Description & Requirements


Do you have a passion for translating technical requirements into common business value and ROI for customers? Do you enjoy explaining this to others in plain English? UKG is hiring a storyteller to help develop messaging that enables sales reps to capture the attention of prospects and customers. In this role, you’ll work across industries and functions to create thought-leadership material addressing how our solutions help solve business challenges such as labor forecasting, scheduling, recruiting and retaining employees at the industry-level. The ideal candidate is a strong writer with a balance of content development, communication, project management and presentation skills experience. You’ll be joining a diverse team made up of marketing, content operations and analytics professionals.

• Develop original content and messaging on topics such as how UKG products solve business issues, customer best practices, key trends and our presence and experience in various industries
• Work with subject matter experts to develop 1-2 thought-leadership blogs per month
• Map product capabilities to industry-specific business problems
• Reusing and repurposing existing content into different format for different personas and needs
• Curate personalized content from various sources to specific end users in Sales or customers and prospects
• Communicate findings effectively and convincingly
• Develop easy to use and meaningful sales tools including collateral, case
studies, presentations, etc.
• Work independently and cooperatively in teams, depending on the project
• Work cross-functionally with departments including but not limited to: sales, presales, services, creative, field marketing, corporate marketing, corporate communications, and partners
• Develop and deliver impactful training and presentations


• Bachelor’s degree in Business Administration, Marketing, Communications, English (or related)
• 3-5+ years of professional work experience
• 3+ years content development experience at a enterprise level company
• Excellent written, oral and interpersonal communication skills and an ability to work and collaborate cross-functionally
• Aptitude for technology and ability to connect and translate concepts to customer value
• Strong organizational and project management skills, with the capacity to manage multiple projects and deadlines to successful completion
• Ability to establish and maintain effective stakeholder relationships
• Ability to be persuasive and diplomatic and demonstrate a strong interest in understanding what motivates people to purchase products or solutions
• Marketing or Sales Support experience preferred
• Self-starter who can identify problems and proactively suggest then execute solutions with minimal hands on supervision
• Exceptional public speaking and presentation skills
• Proficiency in MS Office suite
• Flexibility to travel 10%+

• Experience in the software, workforce management, or human capital management industry
• Applicants with experience in a fast-paced marketing or PR agency are encouraged to apply
• Experience working in or consulting to any of UKG’s industries

Corporate overview

Here at UKG, Our Purpose Is People. UKG combines the strength and innovation of Ultimate Software and Kronos, uniting two award-winning, employee-centered cultures. Our employees are an extraordinary group of talented, energetic, and innovative people who care about more than just work. We strive to create a culture of belonging and an employee experience that empowers our people. UKG has more than 13,000 employees around the globe and is known for its inclusive workplace culture. Ready to be inspired? Learn more at

EEO Statement

Equal Opportunity Employer

Ultimate Kronos Group is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive considerations for employment without regard to race, color, religion, sex, age, disability, marital status, familial status, sexual orientation, pregnancy, genetic information, gender identity, gender expression, national origin, ancestry, citizenship status, veteran status, and any other legally protected status under federal, state, or local anti-discrimination laws. 

View The EEO is the Law poster and its supplement. 

View the Pay Transparency Nondiscrimination Provision

UKG participates in E-Verify. View the E-Verify posters here.

Disability Accommodation

For individuals with disabilities that need additional assistance at any point in the application and interview process, please email or please call 1 (978) 250 9800.