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Manager, Content Marketing

General Information

Ref #:

20230035482

Travel Amount Required:

Up to 25%

Job Type:

Regular-Full Time

Location:

Lowell - Massachusetts - United States, Weston - Florida - United States

Company Overview

Here at UKG, our purpose is people™. Our HR, payroll, and workforce management solutions help organizations unlock happier outcomes for all. And our U Krewers, who build those solutions and support our business, are talented, collaborative, and innovative problem-solvers. We strive to create a culture of belonging and an employee experience that empowers our people – both at work and at home. Our benefits show that we care about the whole you, from adoption and surrogacy assistance to tuition reimbursement and wellness programs. Our employee resource groups provide a welcoming place to land, learn, and connect with those who share your passions and interests. What are you waiting for? Learn more at www.ukg.com/careers  #WeAreUKG 

Description & Qualifications

Description

About the role:
We are looking for an experienced leader in content marketing to join our team. If you love creating high-quality, engaging content that drives business goals and supports our go-to-market teams, this role is for you. You’ll be leading a team of high performing individuals, collaborating with cross functional teams in Marketing and throughout UKG to support brand awareness, demand generation, and key sales motions.
• As the leader of the Content Marketing team, you will be responsible for developing and implementing the overall content strategy including:
• Partner with cross-functional teams to design promotional and demand campaigns by leveraging key content in a highly targeted manner.
• Developing and maintaining content dashboards and scorecards to understand effectiveness, inform best practices, and areas identify for optimization.
• Ensure key content and assets are proactively maintained, aligned with proper governance frameworks, and easily accessible through highly intuitive, targeted intranet portals for field teams to use.
About You:
We are looking for someone who excels in bringing groups together to lead strategic planning conversations and understands how to execute against a plan and drive accountability with key stakeholders. Specifically:
• Experience in B2B is a must, lots of opportunities to leverage experience doing B2C content marketing as well.
• Experience in marketing SaaS HR/ Payroll Software within a technology company
• Excellent communication and interpersonal skills with the ability to interact well with cross-functional teams.
• Ability to perform well in an environment that’s decently centralized, dynamic, and fast-paced.
• Strong organizational skills to effectively prioritize the right projects and deliver against tight deadlines.
• Enthusiastic, innovative, and creative spirit who can think strategically and synthesize information quickly.

Qualifications

• 7 + years’ experience in Marketing with a concentration in content marketing.
• 5+ years’ experience in developing core messaging themes in support of key sales motions that drive the editorial calendar for asset creation including blogs, eBooks, webinar topics, and more.
• 3 + years’ experience with managing high performing teams that deliver, while ensuring members are engaged, motivated and doing meaningful work.

EEO Statement

Equal Opportunity Employer

Ultimate Kronos Group is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive considerations for employment without regard to race, color, religion, sex, age, disability, marital status, familial status, sexual orientation, pregnancy, genetic information, gender identity, gender expression, national origin, ancestry, citizenship status, veteran status, and any other legally protected status under federal, state, or local anti-discrimination laws. 

View The EEO Know Your Rights poster and its supplement. 

View the Pay Transparency Nondiscrimination Provision

UKG participates in E-Verify. View the E-Verify posters here.


Disability Accommodation

For individuals with disabilities that need additional assistance at any point in the application and interview process, please email UKGCareers@ukg.com.

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