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Social Media Associate Manager

General information

Location:

Lowell - Massachusetts - USA, New York City - New York - USA, Weston - Florida - USA

Function:

Marketing

Ref #:

20210020573

Description & Requirements

Description

The role of the Associate Social Media Manager is to develop and execute social media strategies that meet the overall goals of UKG. This position is responsible for leveraging social media to increase brand awareness, engage new business, and drive meaningful conversations and actions. The manager will be on the front lines of listening and engaging with fans and followers through comments, messages, mentions and social media customer support. Public relations knowledge, creative thinking, and analytical strategies will be required to achieve successful social media results.

Primary/Essential Duties and Key Responsibilities:
• Develop and execute global organic social media strategy
• Compose and deliver messaging/copywriting that supports social media strategy and aligns with corporate philosophies, employing good judgment and sensitivity
• Monitor social media and current events and communicate on timely topics externally when needed
• Collaborate with internal team to leverage social media to reach their goals
• Use social media listening tools to monitor all social media platforms, manage social media customer care, as well as engage with followers
• Track, report, and analyze key social media metrics on a monthly basis to share successes and opportunities in real time
• Share high-level social media insights with marketing, product, support, and sales that show trends and suggest actions
• Use Sprinklr to listen, publish, engage, and report
• Educate employees across the organization on social media tools and best practices on an ongoing basis, including LinkedIn Sales Navigator
• Understand overall goals of marketing department to create symbiotic social media approach

Qualifications

• 5 years Strong background in social media and public relations with the ability to quickly create compelling messages for public consumption
• 5 years of experience supporting B2B social media and public relations
• Ability to contribute to and execute ideas for social media content and campaigns
• Exceptional writing and verbal communication skills with strong attention to detail, grammar and tone (able to adopt the style, tone, and voice of UKG brand)
• Strong project management / organizational skills – balancing business priorities with ease
• Driven to constantly test, innovate, and redefine; ability to balance idea generation with execution and analytics
• Team player, detail-oriented, self-starter, comfortable under pressure, optimistic outlook
• Public Relations experience
• Bachelor’s Degree
• Flexible, collaborative approach including capacity to work in a changing environment, make recommendations for improvements, and receive feedback
• Experience with Salesforce and Sprinklr (or other social publishing/listening platform)
• Familiar with B2B social media marketing and advertising

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Corporate overview

Here at UKG, Our Purpose Is People. UKG combines the strength and innovation of Ultimate Software and Kronos, uniting two award-winning, employee-centered cultures. Our employees are an extraordinary group of talented, energetic, and innovative people who care about more than just work. We strive to create a culture of belonging and an employee experience that empowers our people. UKG has more than 13,000 employees around the globe and is known for its inclusive workplace culture. Ready to be inspired? Learn more at www.ukg.com/careers

EEO Statement

Equal Opportunity Employer

Ultimate Kronos Group is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive considerations for employment without regard to race, color, religion, sex, age, disability, marital status, familial status, sexual orientation, pregnancy, genetic information, gender identity, gender expression, national origin, ancestry, citizenship status, veteran status, and any other legally protected status under federal, state, or local anti-discrimination laws. 


View The EEO is the Law poster and its supplement. 

View the Pay Transparency Nondiscrimination Provision

UKG participates in E-Verify. View the E-Verify posters here.


Disability Accommodation

For individuals with disabilities that need additional assistance at any point in the application and interview process, please email UKGCareers@ukg.com or please call 1 (978) 250 9800.

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