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Talent Acquisition Brand Manager

General information


Lowell - Massachusetts - USA, USA - USA - Remote, Weston - Florida - USA


Human Resources

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Description & Requirements


The Team

UKG’s Talent Acquisition team recruits the best talent the industry has to offer. We pride ourselves on hiring Talent Acquisition Partners who are absolute experts at what they do and who provide a white glove experience. Passionate, with a keen eye for talent, well networked and up to date on industry innovations. We’re now adding to our team an Talent Acquisition Brand Manager, with that same level of passion, dynamism, industry knowledge and ‘get things done’ attitude! In this forward-thinking role, you will have a passion for the importance that the employment brand plays in attracting and acquiring top talent. You are curious about the future of how job seekers look for their next career and how that can translate into employment branding and marketing initiatives to attract and engage top talent around the world.

The Opportunity

The talent market is a competitive space. Candidates are highly sought after and want to know the whole story—the company’s mission, its core values, its culture, and vision for the future. Top candidates do their research before applying, and in today’s market the brand can be a key differentiator… They want to know they’ll be doing work that matters, in a culture they’ll embrace. It’s our job to make sure when they’re looking for that dream company, UKG tops that list!

Your role will be to partner with the Sr. Director of Talent Acquisition and the broader TA team to help position UKG as a top tech employer, with the aim of attracting & engaging the best talent. You’ll also need to have an exceptional understanding of our competitive landscape, our customers, and how to market our roles and our brand in away that excites and attracts our target candidate pool. You’ll need to be strategic, thoughtful, but equally hands-on and agile in a dynamic environment.


• Drive internal and external branding related to Talent Acquisition.
• Partner with the Director, Talent Acquisition leaders to leverage our UKG employee value proposition and ensure it is fully and clearly communicated to the talent marketplace
• Understand the UKG Brand and what makes it special and identify ways to amplify those attributes. Equally, understand the challenges with our brand and work to propose solutions.
• Identify partners and platforms to help amplify and position our brand among key talent.
Know the tech landscape and relevant industry events and ensure UKG has a presence where beneficial.
• Oversee the internal and external careers site, referral program and related TA programs.
• Plan and execute branding and recruiting events on and offsite.
• Drive social ambassador network internally. Create ongoing and innovative engagement programs to continuously evolve our employer brand.
• Collaborate with the UKG social media team to externally promote the brand.
• Collaborate with the social team on LinkedIn content presence (pages, messaging and recruitment ads) and campaigns and initiatives.
• Monitor Glassdoor channel and provide feedback to leadership on content and themes. Responsible for analyzing data and devising solutions/creative ways to address.
• Work closely with the Strategic Talent Programs team and Diversity Program Manager on diversity initiatives and unique ways to reach specific audiences.


• 5 years+ in a variety of recruiting and Employer Brand/recruitment marketing roles.
• Strong interest and understanding of the digital and social media landscape – and how it impacts the job seeker’s recruitment experience.
• Proven track record in executing successful employer branding/marketing initiatives.
• Ability to utilize metrics to demonstrate success in building /strengthening a company’s employer branding proposition.
• Strong interpersonal skills, the gravitas to work effectively with a wide range of internal clients and partners of varying levels of seniority.
• Proactive - always on top of industry changes and trends and help UKG capitalize on these.
• The ability to be agile, juggle multiple priorities, and pivot at short notice.
• Passionate, resourceful, solution orientated, creative and able to think and learn quickly.


Corporate overview

Here at UKG, Our Purpose Is People. UKG combines the strength and innovation of Ultimate Software and Kronos, uniting two award-winning, employee-centered cultures. Our employees are an extraordinary group of talented, energetic, and innovative people who care about more than just work. We strive to create a culture of belonging and an employee experience that empowers our people. UKG has more than 13,000 employees around the globe and is known for its inclusive workplace culture. Ready to be inspired? Learn more at

EEO Statement

Equal Opportunity Employer

Ultimate Kronos Group is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive considerations for employment without regard to race, color, religion, sex, age, disability, marital status, familial status, sexual orientation, pregnancy, genetic information, gender identity, gender expression, national origin, ancestry, citizenship status, veteran status, and any other legally protected status under federal, state, or local anti-discrimination laws. 

View The EEO is the Law poster and its supplement. 

View the Pay Transparency Nondiscrimination Provision

UKG participates in E-Verify. View the E-Verify posters here.

Disability Accommodation

For individuals with disabilities that need additional assistance at any point in the application and interview process, please email or please call 1 (978) 250 9800.